From the mind behind quizzes, assessments, funnels, and money making emails for:
Why this matters now
The internet has changed but your email marketing game probably hasn't 👀
It's never been easier to create content, build apps, offers, everything.
Which is great! Except everyone else has access to the same tools, and the people we're trying to reach already have more information and invitations competing for their attention than they know what to do with 🫠
Meanwhile, most of us are still running some version of the same old funnel.
The same old funnel
Here's a freebie! Care to hang out with me for an hour so I can sell you my thing? Give me your email! Now please enjoy this sequence of emails that may or may not have anything to do with why you joined my list in the first place.
You’ve come to expect about a ~2% (often lower) purchase conversion rate from this sort of thing.
Soooo what happens to the other 98% of people who raised their hand but didn’t pick up what you’re putting down?
We've been collecting email addresses when we could have been collecting actual insight into the people behind them.
It’s that insight that makes ALL the difference.
Themselves, obviously. 💁♀️
Their problem. Their priorities. What they should do next.
They get a personalized experience that shows them how you think and gives them a reason to want more.
You get the information to make whatever happens next a whole lot more relevant.
And here's where things get interesting..
What if the very first interaction someone had with your business gave THEM something genuinely useful and gave YOU a better understanding of what they actually need?
Instead of asking another stranger to download your PDF or commit an hour of their life to a webinar, you invite them to explore their favourite subject.
And thanks to some rather exciting developments in generative AI, building this kind of experience no longer requires a developer or 6 subscriptions.
This is the opportunity. And it's what I'm going to show you how to put together in Inbox Gold.
Pop quiz
How much do you actually know about who’s on your list?
I know their email address.
I know what makes them buy.
Slide to see where you land.
An illustrative self-rating, not a measurement of your list.
Now imagine if you didn't have to guess.
What if every person joining your email list actually told you what they wanted, and you could use that information to make your marketing more relevant, your follow-up more effective, and your offers a whole lot easier to sell?
That's exactly what we're getting into.
Here are the 3 nuggets I'm spilling in Inbox Gold:
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Everyone's favorite topic is themselves. Let's use that to our advantage.
The secret to getting more people into your world might be making the invitation a whole lot more interesting (and personal).
I'll show you how to turn your expertise into a custom assessment people actually WANT to take, how to give them a result worth paying attention to, and how to turn their answers into buyer intelligence you can use across your business, plus where this fits alongside webinars, trainings and other conversion events that help someone go from interested to take my money.
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The 3 lazy money sequences your business has probably been missing.
What happens after someone joins your list? Or considers buying but doesn't? And what about the people who've already paid you?
There's a surprising amount of revenue potential in those moments, especially when you're not sending everyone the same generic emails. I'll show you the three automated sequences I'd prioritize, how to use what you've learned about your buyers to make them more relevant, and how to keep the sales conversation going without personally cranking the wheel every time.
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Wait. We can BUILD what now?! 🤖
I'm taking you behind the scenes of a custom AI-assisted assessment build so you can see what's possible without the specialized quiz software, expensive developers and technical gymnastics we used to need.
Branded experiences, tailored questions and logic, personalized results and collecting emails for the cost of a standard AI subscription. I'll show you how the pieces fit together and what it looks like to bring one of these things to life with AI doing some of the heavy lifting.
Who's teaching
Hi, I'm Chanti. I know a thing or two about making money on the internet. 👽
I started my first online business 13 years ago, while pregnant with my first baby, and never went back to having a real job (sorry Dad).
For the past nine years, I've specialized in helping online businesses turn strangers on the internet into subscribers, customers, and repeat buyers.
And I've had a pretty interesting view from behind the scenes.
Amy Porterfield had this to say about our work:
"Chanti has created quizzes that have brought in tens of thousands of leads, helped us generate millions in revenue from our launches."
& I'm not just teaching this stuff from the sidelines.
I've spent 13 years navigating the same perpetually changing internet as you. I've watched AI turn the copywriting industry upside down, evolved my own business more times than I can count, and relied on my relatively small email list to keep bringing in clients and sales through all of it.
Which is why I'm such a big believer in building systems that keep working even when you're not actively feeding the content machine.
Inbox Gold
Can't wait to show you why.
And now that AI has made the technical side of building those systems so much more accessible? I'm more excited about what's possible for small businesses than I've been in a looooong time.
November 3, 2026 12 PM EST
9 AM Pacific 60 minutes
Free live class with Chanti Zak
5 PM UTC